Datamonitor's Make-Up in Russia industry profile is an essential resource for top-level data and analysis covering the Make-Up industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of Make-Up in Russia’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of Make-Up in Russia

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by both value and volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

* Market shares are covered by manufacturer and/or brand

* Also features market breakdown by distribution channel

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The make-up market consists of eye make-up, face make-up, lip make-up and nail make-up. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2009 annual average exchange rates.

For the purpose of this report Europe is deemed to comprise Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Romania, Russia, Spain, Sweden, the Ukraine and the United Kingdom.

TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 17
Supplier power 18
New entrants 19
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
L'Oreal S.A. 22
Oriflame Cosmetics SA 27
Procter & Gamble Company, The 31
MARKET DISTRIBUTION 35
MARKET FORECASTS 36
Market value forecast 36
Market volume forecast 37
MACROECONOMIC INDICATORS 38
APPENDIX 40
Methodology 40
Industry associations 41
Related Datamonitor research 41
Disclaimer 42
ABOUT DATAMONITOR 43
Premium Reports 43
Summary Reports 43
Datamonitor consulting 43

LIST OF TABLES
Table 1: Russia make-up market value: $ million, 2005�09(e) 10
Table 2: Russia make–up market volume: million units, 2005�09(e) 11
Table 3: Russia make-up market segmentation I:% share, by value, 2009(e) 12
Table 4: Russia make-up market segmentation II: % share, by value, 2009(e) 13
Table 5: Russia make-up market share: % share, by value, 2009(e) 14
Table 6: L'Oreal S.A.: key facts 22
Table 7: L'Oreal S.A.: key financials ($) 24
Table 8: L'Oreal S.A.: key financials (â‚?) 25
Table 9: L'Oreal S.A.: key financial ratios 25
Table 10: Oriflame Cosmetics SA: key facts 27
Table 11: Oriflame Cosmetics SA: key financials ($) 28
Table 12: Oriflame Cosmetics SA: key financials (â‚?) 29
Table 13: Oriflame Cosmetics SA: key financial ratios 29
Table 14: Procter & Gamble Company, The: key facts 31
Table 15: Procter & Gamble Company, The: key financials ($) 33
Table 16: Procter & Gamble Company, The: key financial ratios 33
Table 17: Russia make-up market distribution: % share, by value, 2009(e) 35
Table 18: Russia make-up market value forecast: $ million, 2009�14 36
Table 19: Russia make–up market volume forecast: million units, 2009�14 37
Table 20: Russia size of population (million), 2005�09 38
Table 21: Russia gdp (constant 2000 prices, $ billion), 2005�09 38
Table 22: Russia gdp (current prices, $ billion), 2005�09 38
Table 23: Russia inflation, 2005�09 39
Table 24: Russia consumer price index (absolute), 2005�09 39
Table 25: Russia exchange rate, 2005�09 39

LIST OF FIGURES
Figure 1: Russia make-up market value: $ million, 2005�09(e) 10
Figure 2: Russia make–up market volume: million units, 2005�09(e) 11
Figure 3: Russia make-up market segmentation I:% share, by value, 2009(e) 12
Figure 4: Russia make-up market segmentation II: % share, by value, 2009(e) 13
Figure 5: Russia make-up market share: % share, by value, 2009(e) 14
Figure 6: Forces driving competition in the make-up market in Russia, 2009 15
Figure 7: Drivers of buyer power in the make-up market in Russia, 2009 17
Figure 8: Drivers of supplier power in the make-up market in Russia, 2009 18
Figure 9: Factors influencing the likelihood of new entrants in the make-up market in Russia, 2009 19
Figure 10: Factors influencing the threat of substitutes in the make-up market in Russia, 2009 20
Figure 11: Drivers of degree of rivalry in the make-up market in Russia, 2009 21
Figure 12: L'Oreal S.A.: revenues & profitability 26
Figure 13: L'Oreal S.A.: assets & liabilities 26
Figure 14: Oriflame Cosmetics SA: revenues & profitability 30
Figure 15: Oriflame Cosmetics SA: assets & liabilities 30
Figure 16: Procter & Gamble Company, The: revenues & profitability 34
Figure 17: Procter & Gamble Company, The: assets & liabilities 34
Figure 18: Russia make-up market distribution: % share, by value, 2009(e) 35
Figure 19: Russia make-up market value forecast: $ million, 2009�14 36
Figure 20: Russia make–up market volume forecast: million units, 2009�14 37